Turning Pinterest Traffic into Residual Cashflow Webinar Text #2

Offerboard Profile Page

Welcome to the second video within the Pinterest Dividends Series
…titled Offerboard Profile Page… will be talking about how to create
your pinterest profile to reflect your business offers—This video will
be absolutely critical in perpetuating your pinterest traffic forward
because you will be able to peak over my shoulder as I walk you
through the process of how to create your Pinterest Brand~!

If you have recently joined the webinar… e-mail pinguru83@gmail.com so you can watch the 1st of the series… this video tells my story and illustrates the reason for this series!! So e-mail pinguru83….

With this All subsequent videos, you will
want to mark your calendars for the next four Fridays from 4-5pm EST!
Trust me, this will be one of the BEST spent hours for your business…
and as you may recall on the advertisement for this webinar series…

This is a special sneak peak of how to market with Pinterest …. After
these live videos have run their course… this series will come at a
monetary price! More on that later… Now… close any other programs running…
You will need to and want to devote all your time… attention… and energy to this video

If you are following the step by step process and monitoring your week to week success…
In order to have both the presentation and your pinterest profile open simultaneously you will wantto…
I hope all viewers are taking this actionable investment… I hope all will update me
With their progress at guruexpert.blogspot.com
(4 second pause)



-The focus of each of these 5 videos is
Turning Pinterest Traffic into Residual Cashflow for your business!
I am confident the principles shared today and throughout this series
will empower any practioner of the principles taught to witnesss
this become a reality!!!

4-Before we move into the details this video… Please write down
any questions you have now and later in the presentation…
I’m certain many of your questions and curiosities will be
answered during the video. During this presentation, there will be opportunities

To ask these questions as they pertain to our current topic of conversation…

Now, let’s walk through the 3 Expectations of this video….
First…. Whether you are already a Pinterest user and are actively
Marketing or are developing your Pinterest Profile from the ground up…
You WILL gain effective insights into
1) Your Pinterest Audience
2) Effectively developing your Pinterest Profile Page
3) Gain a Pinfollowing Today!

My #1 Objective of this video is to motivate viewers to effectively develop
Their Pinterest Profile and begin cultivating an active community of followers today!

(4 second pause)
To recap the power of Pinterest…
As you now know…Pinterest has the attention of millions of businesses.
You being one of them….
This may be because, according to a recent referral traffic report published by Shareaholic,
In 2011… Pinterest drove more traffic than LinkedIn, Google Plus, Reddit, and Youtube…combined.
This chart… found on my blog… shows Pinterest being just .01% behind Twitter for the 4th Spot
and .02% behind Google, who currently sits in 3rd place. How Amazing is that! This young online marketingis in its infancy …. I know the power behind this platform because
I receive over 10,000 pageviews blogging each month…  Imagine the power of Pinterest
For your business…. Awesome!

Do you have you Pin It button installed on your toolbar?
As promised… I will take about a minute showing you how to do this…
As … this will be the first item of business upon becoming a member of this community!

Regardless of where you  are at within Pinterest… move your mouse over the “About” text
in the top left-hand corner of Pinterest…
as indicated in the text below …. You first ensure your bookmarks toolbar is Displayed
… With Google Chrome…This is done by clicking on the wrench icon on the vey upright
corner of your browser screen… by the way … if using a different browser…
the video below will act as 50 second guide…

After clicking the wrench icon… scroll over bookmarks… then… show bookmarks bar…
This tool bar should now be displayed… Now… simply drag the Pin It button to the toolbar!
Easy Enough, right? You have now unlocked the ability to Pin any picture, video, and even banner ads from almost any webpage to a Pinboard on Pinterest…

Moving forward… as you probably know...even more important than understanding your
Product or service… is understanding the market segment you are attracting!

It is important to remember that you are entering a community of people
who primarily use this networking platform to simply organize and share pictures they value.

These men and women most likely joined Pinterest because they are
passionate about building a profile of valuable images that will benefit
both themselves and others following. Therefore it is important to post
quality pictures that will more than draw others to a business offer,
but will help them see that you are a person with similar interests.

Now, you may be thinking.. .Lance… this is common knowledge
With ALL social networking sites… I preface the development of your
Pinterest Profile because… if done Effectively… you could benefit
Having followers at this capacity…. Leandro Toledo is one example of
how important it is to consider your own interests and that of others…

Leandro has about 900,000 followers…. Yeah… he’s pretty much a SUPERSTAR!
…People know him….
Seriously though… This is powerful! What do these followers mean?
This means that Anytime he pins a picture… that picture is displayed on the top of his followers
Pinterest Page…. If at ANYTIME Anyone of his 900,000 followers repin any of his pins throughout the day
… that pin would then be displayed at the top of his/her follower Pinterest Page.
From there… if any of their followers repin that pin… yeah… I think you get the idea…
Have you ever heard of a link chain…  an MLM… similar model? Powerful! More related to
The Strategy of pinning in our next video! You’ll love it!
(pause 4 seconds)

Note the description for Leandro’s profile page… He is passionate about creativity … especially humor…
He says he is here because he loves sharing the things he finds interesting…
Leandro is a model example of the average contributor to Pinterest…

And his profile has been an excellent example of what an
effective Profile Page looks like… let’s talk about the details of what makes up an
effective profile page!

When looking at this profile…What is are the first things that captivate?
(4 second pause)
The first may be the picture… then… the description….(aka the story)
…after your eyes scan the person’s story…you may notice the facebook and other icons..
What will inevitablely catch  your eye is the content below…
Let’s look a little deeper into these three… the picture…story… icons… then we’ll look into the content …

When creating a picture for a business… remember three things…
First… the face, image, or avatar becomes the only image the viewer has to connect
you with your content

Second… the image should reflect the content being pinned

And third…as people connect with your pinboards and images they will see your profile
picture often.... therefore create a profile picture that people can see clearly... if an image of
a person...be certain the picture makes a good use of the space provided. Because this is a picture-oriented social community... profile pictures matter!

Let’s look at a couple of other examples to reference…

Questions?

When creating your description, consider these three things:

1) This is your opportunity to tell your story in 30 words or less...
2) Parallel your description content with your pinboard content
3) Make use of hastags if you are going to pin content that you want to
be searchable based on the hashtage. If you are unfamilar with hashtags...
you are in for a treat... similar to twitter... when marketing content....
a number sign before a word will gift-wrap that particular word as a searchable
keyword within Pinterest. Therefore, you may consider including a hashtag in front
of a keyword or keywords that will be included in some of all of your pins... More with
the power of hastags in our upcoming video.

Let’s look at a couple examples…

Questions?

The icons on the profile page are hyperlinked, meaning... if people click on an icon they will be taken to a website. Let’s walk through howto create these icons..

If we goto settings and scroll down… there is an area to input your location, website… and … if you want to quickly sign in to Pinterest via facebook or twitter… then … you will need to turn on this accessibilityon either Facebook … as seen directly below the profile picture… or …twitter… found just below that….

If you are also using Facebook for online marketing…you may consider publishing your Pinterest activity to your facebook timeline. This means that each pin… comment… re-pin… or like done with pinterst… is …. In essence also done on Facebook… because your Facebook fans will the activity with each Pin… Use your judgement on this option… If your facebook page is set-up for business …. This could be a tremendous advantage.

Questions?

Now… I want to focus on the meat of each of the pinterest profiles we have talked about… the pinboards… only as you have probably noticed… I call them Offerboards… reason being… If you are an entrepreneur like Russell Brunson… he has several offers he is promoting now… and will continue developing offers in the future… therefore…in an effort to build value for the community you are serving…

I create pinboards around specific offers already being promoted or being developed to launch in the market.

Whether you are brand new to pinterest or are already pinning and generating traffic to your business, video three, titled, “Content PinStrategy,” will inform you on how to pin effective content that will captivate viewers and generate leads for your business, instantly!

Our Next Video is Offerboard Profile Page… reminder,--we will be talking about how to create your pinterest profile to reflect your business offers—This video will be absolutely critical in perpetuating your pinterest traffic forward because you will be able to peak over my shoulder as I walk you through the process of how to create your Pinterest Brand~!  This will be the case with many of the subsequent videos, so you will want to mark your calendars for the next four Fridays from 4-5pm EST! Trust me, this will be one of the BEST spent hours for your business… and as you may recall on the advertisement for this webinar series… This is a special sneak peak of how to market with Pinterest …. After these live videos have run their course… this series will come at a monetary price!

That’s it for our presentation… I’m Lance King. Looking forward to connecting with you next Friday at 4pm Mountain Standard Time.

Thanks. I hope this has been a value for you…many questions should have been answered… if not.. they will be in our next presentation. From now until then begin exploring Pinterest by setting up your profile page… If you need an invitation to become a user e-mail pinguru83@gmail.com. I especially hope you now have a greater vision of how pinterest can generate leads for your business!!! Happy Pinning!